What I learned from my first AI audit
The first audit is never what you expect. The problems are different, the resistance is different, and the wins come from places nobody predicted. Here’s what actually happened.
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Why I use AI transparently, and why it’s a competitive advantage
Most businesses hide their AI use. I do the opposite, and it’s become the foundation of my brand. Here’s why transparency beats secrecy every time.
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How I use Claude to run MyTuscanDays
From guest communications to pricing logic to post-trip follow-ups: AI handles the volume so I can handle the experience. A behind-the-scenes look at the actual workflow.
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Running three brands from a hilltop town in Tuscany, with AI as my team
I live in Cortona. Population: 22,000. I run a tourism platform, a woodworking shop, and an AI consultancy. Here’s what the actual stack looks like.